Black-Owned Fashion Brands and Boutiques to Support Now and Forever

In the wake of recent events—most recently the murders of George Floyd, Ahmaud Arbery, and Breonna Taylor—many people, including the Who What Wear editorial team, have been asking what they can do. Aurora James, the founder and designer of Brother Vellies, answered that question by creating the 15% Pledge, which calls major retailers to pledge 15% of […]

The Unexpected Color Combination Everyone Is Wearing Right Now

When it comes to complementary and clashing colors, it can be hard to know which hues work together and which hues just don’t. Really, it’s down to trial and error (our fashion mantra is to try everything once) and learning from your mistakes. Right now, there’s a particular pairing doing […]